Blog
Behind the Scenes
Aditude Appoints Yuriy Yarovoy as SVP, Games, Driving Strategic Expansion Into Gaming Monetization
The Aditude Team
Ad Operations
What AI-Powered Search Is Actually Costing Publishers
Justin Wohl
Ad Operations
How Server-Side Auctions Work in Mobile Apps
Susana Isaza
Revenue Operations
How a Fragmented Stack Slows Down Your Revenue Team's Ability to Close
Anthony Gonsalves
Header Bidding
What Is a Prebid Server and Why Does It Matter for Publishers?
Josh Robins
Header Bidding
Why 2026 Is the Year Server-Side Header Bidding Goes Mainstream
John Shankman
Revenue Operations
The Architecture Problem: Why Budget Isn't What's Holding You Back
The Aditude Team
Ad Operations
Why Enterprise Publishers Are Consolidating Their Ad Tech in 2026
Andrew Wilson
Ad Operations
4 Signs Your Ad Tech Stack Is Too Complicated
Trish Manrique
Ad Operations
The Hidden Costs of Vendor Fragmentation for Publishers: What You're Actually Paying
Anthony Gonsalves
